Creata
The Secret to Balancing Short-Term Growth with Long-Term Brand Building
The pressure to achieve short-term results often overshadows the importance of long-term brand building. Consider this: companies with...
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Creata
Sep 28, 20233 min read
Collectible Loyalty Programs - Supermarket Profits Unleashed
Collectible loyalty programs are a powerful tool for building brand loyalty and boosting profits in the supermarket industry.
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Creata
Sep 12, 20233 min read
The Power of Made Media - How Tangible Experiences Can Connect with Consumers on a Deeper Level
In an era dominated by digital content and fleeting online interactions, a new trend is emerging in the world of marketing and consumer...
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Creata
Aug 28, 20232 min read
The Art of Problem-Solving - How to Come Up with Creative Solutions
Have the terms "inspiration," "concept," "idea," "creative," and "solution" have taken center stage in your business recently? They form...
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Creata
Aug 23, 20233 min read
Why Your Loyalty Program is Failing and What You Can Do to Fix It
Loyalty programs have long been a staple in the arsenal of businesses striving to retain customers and foster brand loyalty. These...
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Creata
Aug 15, 20233 min read
Marketing in the Age of Constant Change - How to Adapt and Thrive
The marketing landscape is a realm in constant motion, where the ripples of change reverberate ceaselessly. For today's CMOs, steering...
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Creata
Aug 8, 20233 min read
How 1 Movie Turned the Entire Planet Pink - What The Barbie Movie Can Teach Us About Viral Marketing
In the world of marketing, the term "viral" has taken on a new dimension. Viral marketing has emerged as a powerful strategy that...
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Creata
Jul 31, 20234 min read
The 5 Most Pressing Challenges Facing Global CMOs Today
The marketing landscape is evolving at an unprecedented pace, driven by transformative trends that present both opportunities and challenges
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Creata
Jul 23, 20233 min read
AI-Driven Marketing - Shaping the Future of Advertising
The role of artificial intelligence (AI) in #marketing and #advertising has surged in importance. Key trends, such as the increasing use...
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